Cover Photo: graphic created by Stella Cabot Wilson for Catapult
graphic created by Stella Cabot Wilson for Catapult

Managing Your Own Author Brand Online

This article is part of a new monthly column, "Legally Speaking." This installment discusses any legal issues you should consider when creating your own author brand online.

The Magic School Bus

Jacqui Lipton is the founder of Raven Quill Literary Agency as well as a consultant on business and legal issues for creative artists. She also teaches law and legal writing at the University of Pittsburgh, as well as several online venues. She writes regular columns on legal and business issues for authors for the SCBWI, Luna Station Quarterly, the Authors Alliance, and Savvy Authors. Her book "Law and Authors: A Legal Handbook for Writers" is forthcoming from University of California Press in the fall of 2020. She is repped by Jane Dystel at DGBLM.