Cover Photo: Jess Zimmerman
Jess Zimmerman

A Conversation with Jess Zimmerman

“I'm on the lookout for a clear idea of your audience, and a generosity toward them.”

exigenceTo be honest, exigence is what I look for in a pitch generally. There's a flood of #content on the internet every day, so I want to be convinced that you're bringing something I urgently need to see. Sometimes people pitch with "I'd like to write about x" but don't really get as far as "and here's why it's important."





Nicole Chung is the author of the national bestseller All You Can Ever Know  and Catapult’s digital editorial director. Her writing has appeared in The New York Times, The New York Times Magazine, GQ, The Guardian, TIME, and Vulture, among others. Find her on Twitter: @nicolesjchung