Honesty Is the Best Policy—Especially in Focus Groups
There will always be liars in the focus group, but Fred was never one of them.
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I wish I could tell my dad that I worked to recreate the newsroom. That people still think newspaper stories—and stories about newspapers—are worth telling.
We think of explorers in terms of what they discovered—the Eureka moment, not the search. The search is imperfect and frustrating and owes you nothing.